Recently you might have seen that Optima were nominated for an award for their innovative Glass Thickness Calculator iPhone mobile application that was developed by Cyber-Duck. Yesterday the award ceremony took place at The Building Centre in London.
The app was designed in response to demand for a way to quickly and effortlessly produce concise calculations on the thickness of glass. The app enables users to calculate a safe glass thickness based on the load being applied and the height of the glass before the app specifies an advised glass thickness for the partition. This means users can make accurate calculations when making an estimate on the move.
Kicking off the talks at the event was Simon John who is IT Manager at Zaha Hadid Architects. Simon concentrated on the company’s app which has received over 2 million downloads. Andrew Hudson Smith from University College London spoke about how 2012 is the year of smart architecture. Bob Leung of Woobius centred his talk on 10 tips for building an app. Neil Pawsey from COMIT Projects Ltd spoke about mobile technology in the built environment. Anna Winston from Building Design spoke about the BD app and their experiences with application development. Finally, Chris Ashworth from Competitive Advantage spent his time speaking about Marketing & Communications Channels for the Construction Industry.
Award winning Optima set their sights on another success
With their confidence sky-high, Optima are again in the running for another award, this time at the ‘Mobile Apps in the Built Environment’ event, in partnership with Woobius and The Building Centre, to be held on 27th March 2012. The search for the most popular mobile app in the Built Environment has three categories:
• Company Brochures
• News Apps
• Useful Tools & Guides
Optima are proud to be nominated in the ‘Useful Tools & Guides’ category and they are pleased to introduce the world’s first Glass Calculator App. The app is aimed at architects and designers as a simple to use tool to take the hassle out of specifying glass thickness.
The app allows users to select the load being applied to the glass and the height of the glass before being advised regarding the recommended glass thickness for both toughened and laminated glass.
Optima have experience in the app market, having won an award at the Construction Marketing Awards. Their app, the OptimaPad, was designed to enable iPad users to access Optima’s extensive range of technical literature, designer guides, photo library and other document pools to prevent individuals from searching through numerous printed literature. The award was presented by Richard Watkins of Ogilvy, who remarked that “The iPad application is forward thinking and offers content focussed upon Optima’s target audience …. The User friendly design made the content accessible whilst showcasing Optima’s technical ability.”
Optima decided to enter the Mobile Apps in the Built Environment competition when they were faced with a large number of enquiries from their customers for exactly this type of calculation. “We are delighted that yet again Optima have proven to be technically advanced and ahead of competitors in the innovative and exciting world of apps” commented Christian Mabey, Divisional Sales Director for Optima Products Ltd.
The event is the first Mobile Apps in the Built Environment event, supporting the event are CIMCIG (Chartered Institute of Marketing Construction Industry Group), COMIT Projects Ltd (Construction Opportunities in Mobile IT), MobiBiz and tCn.
Numerous speakers are attending on 27th March; they will be examining how apps can work for your business. There will be an opportunity to speak to industry leaders about their experiences in app development, find out how apps and other future developments in mobile technology can help promote your business and discover the pros and cons of the app development process.